A luxury apartment community in Bradenton, Fl.

They were looking to create their social media presence by promoting their apartments and the great amenities and the local communities/activities surrounding the complex.

With their established brand guide, as lead designer for social media, I and alongside the team created the social strategy.

CIRRUS AT AQUA

SOCIAL MEDIA STRATEGY

SOCIAL MEDIA STRATEGY

Problem: The goal for the client was to communicate and connect with the audience online.

Solution 1: Create social graphics where the design was minimal but with a motif of tropical alongside informative copy.

Solution 2: Graphics that are interactive such as creating Instagram stories where the viewer has to click the link for more info or a Q&A.

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